ABE2 Sponsor Spotlight: The Soft Landing

Every once in a while, you find a company that just “gets it,” a company that shares your values and priorities on a fundamental level. For me, The Soft Landing is that company – and that’s why I’m thrilled to have them as my sponsor for A Blogtastic Extravaganza!


You shouldn’t have to be a rocket scientist to choose safer products for your family. ~The Soft Landing

If the statement above is music to your ears, we just might have a lot in common. :)

For years now, I’ve been on the hunt for simple, useful products that I can bring into my home without having to worry about the harm they might cause my family. It’s a shame, but today’s market is flooded with toys, baby items, kitchenware, etc. made from plastics that contain  BPA, PVC, phthalates, melamine, cadmium, lead and flame retardants.

So what’s a health-conscious and eco-friendly mama to do? Well, you could search high and low, research into the wee hours of the morning, and shop at 100 different stores looking for safe versions of the many things you need….


you could just do your shopping in one trusted place – The Soft Landing!

The Soft Landing was created to help busy parents navigate the sea of unlabeled mama and baby products. In short, they do all the work for you! They work with manufacturers to locate tons of products (primarily plastics, but also plush toys, mattresses, and more) that are safe, non-toxic and worry-free, and they bring them to you, all in one easy online shopping experience. You don’t have to read packages, or comb through product websites – just browse The Soft Landing’s online selection and buy what you like. It’s that easy! Read more about their commitment to your family’s health here.

And the stuff they sell is super cute! Sometimes, when you want toxin-free for your family, you have to settle for functionality over eye-appeal. Not so at The Soft Landing! You’ll find plenty of things in their online store (like bath toys, popsicle molds, storage containers, lunchboxes, sippy cups, etc.) that are cute, fun, and kid-friendly while still giving you the peace of mind you want.

For example…this Beaba Feeding Set, a Soft Landing exclusive!

I gave this set a test run, and I am just in love with it (and so is my son!) It’s a great quality set, and since it’s from The Soft Landing, I don’t even have to give a second thought to the fact that it’s plastic. I know that it doesn’t contain any of the icky stuff I don’t want.

Why we love it:

  • The bright, fun colors! (A total toddler magnet!)
  • The dish and bowl are deep and roomy, with soft, slip-resistant bases to keep them from sliding – whoops! – right off the table! (check out the close-up of the bases, below)
  • The cup, also slip-resistant, is the perfect size and shape for little hands.
  • The fork and spoon included are rounded and deep to keep food ON, and the fork isn’t so dull that it can’t pick up a bite of food (a toddlerware pet peeve of mine!)
  • The whole set is very sturdy and well-made to stand up to lots of use. And, it’s top-rack dishwasher safe!

This Beaba Tableware set has become a favorite in our house, and since my son has been using it at every meal, I love knowing that it’s perfectly safe for everyday use. As a mom, that kind of reassurance is something you just can’t put a price tag on.

What’s even better? The Soft Landing has offered my lucky ABE winner a Beaba Set of their own! (retail value $29.50)

That’s right! You can win this set during my ABE giveaway as part of my “Hungry Toddler” prize package, starting tomorrow! And, since you’re here now, you can leave me a comment below for an extra entry in the giveaway!

BONUS ENTRY: Just visit The Soft Landing, then come back and leave a comment on this post telling me another safe, non-toxic product you’d like to try from their wide selection, and you’re entered! (Just make sure to come back tomorrow and complete the mandatory entry.)

Good Luck!


Entries on this post will serve as extra entries for my A Blogtastic Extravaganza Giveaway, starting 8.17.11. Comments on this post will be added on at the end of the main post’s giveaway entries, and will be counted as the highest numbered entries. Mandatory entry must be completed or entries on this post will be deleted. Thanks for entering!


    • Laura W. says

      Stephanie, if you get a chance I highly recommend spending the money on Sophie. We got it for my youngest when he was little and it was his favorite toy for a long time!

  1. Laura W. says

    I have wanted to try the Boon Grass Countertop Drying Rack for me and the Sassy Pour and Explore Bath Cups for my younger son.

  2. Lisa says

    Love Beaba!! We have the Kinderville silicone bowls and plates that are sold by The Soft Landing. Sophie the Giraffe is also a various. I’m surprised they don’t carry Lifefactory glass bottles, which we also love.

  3. Laura Love says

    This looks great! I’m always on the lookout for BPA free products, and I also appreciate that it is sturdy and slip resistant!
    I am also writing as an extra entry for the Blogtastic Extravaganza.


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